For performance marketing · SEO & content · Social & creative agencies
You grow your clients’ pipelines. Who’s growing yours?
ArchLead gives agencies a steady flow of verified founders, CMOs and marketing heads who are the right size for your retainer, so new business doesn't stop every time client work gets busy.
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Who actually signs off
D2C and ecommerce
Founders, co-founders and Heads of Growth at D2C brands spending on Meta and Google.
B2B and services
CMOs and Marketing Heads at B2B companies, clinics, education and real estate businesses.
Launches and rebrands
Founders and brand managers at companies launching new products or entering new cities.
The problem
In digital & performance marketing agencies, most outbound time disappears before a single real conversation starts:
- Feast-or-famine new business: pitching hard when a client leaves, silent when you’re busy
- Referrals that don’t scale past the founder’s own network
- Pitching brands that are too small for your retainer or too big to take you seriously
- Cold emails from the agency domain landing in spam, which hurts client work sent from the same domain
Every hour spent there is an hour not spent in front of a buyer with a real need.
The ArchLead fix: the right people, verified and ready to contact
We build your list around who you actually sell to, verify every contact before it reaches you, and deliver it ready to load into the tools you already use. You can filter by niche, city, company size, whether they already run ads, and the marketing roles on their team.
A sample targeting brief
This is the kind of brief we’d start with. Your pilot is built around your own version of it.
| Segment | Who we reach | Company filters |
|---|---|---|
| D2C brands | Founder, Head of Growth, Performance Marketing Lead | Selling online, active on Meta or Google, 10–200 employees |
| B2B companies | CMO, Head of Marketing, Demand Gen Manager | Sales-led companies with a marketing team of 1–10 |
| Local multi-location businesses | Owner, Marketing Manager | Clinic, school, restaurant or real estate groups with 3+ locations |
Which plan fits
- Growth, ₹35,000/month: verified prospecting with zero credit waste. A clean, growing list for your own team to work.
- Scale, ₹85,000/month: everything in Growth, plus buying signals (hiring, funding and website visitors) and custom lists for hard-to-find niches.
For marketing agencies targeting Delhi, Mumbai and other metros
ArchLead is a prospecting product for agencies building their own new-business pipeline; it is not a local marketing agency in these cities. Add geography to the brief only after you have chosen the type of client and buyer role your agency wants to reach. These examples are prompts for defining a territory, not claims about city demand or guaranteed record coverage.
| Location in the brief | Make the boundary explicit |
|---|---|
| Delhi-NCR | List Delhi, Gurugram and Noida separately if all are in scope; avoid using “NCR” without defining it. |
| Mumbai | State whether the territory includes Mumbai city, Thane and/or Navi Mumbai. |
| Bengaluru / Bangalore | Include the spelling used by your team and confirm how the pilot sample resolves aliases. |
| Chennai | Say whether you want Chennai city only or a wider service area. |
| Kolkata | Define whether the target territory is Kolkata city or a broader catchment. |
| Hyderabad | Specify whether surrounding locations belong in the same territory. |
| Pune | Choose Pune city or the wider area your agency can serve. |
| Ahmedabad | State whether the brief is limited to Ahmedabad or includes nearby markets. |
Choose industry and decision-maker filters from your offer—for example, founders or marketing leaders at companies that match your retainer size. Review a small sample for location fit before expanding the list. See the India metro coverage guide for a broader brief checklist.
The maths
There’s no credit meter, so the cost doesn’t climb as your team works more of the list. Here’s how a year of ArchLead compares with one new retainer at ₹75,000/month for 12 months:
| ArchLead Growth | ArchLead Scale | |
|---|---|---|
| Monthly cost | ₹35,000 | ₹85,000 |
| Yearly cost | ₹4,20,000 | ₹6,60,000 |
| Example: one new retainer at ₹75,000/month for 12 months | ₹9,00,000 | ₹9,00,000 |
| Wins needed to cover a full year | 1 | 1 |
| Left over after a year of ArchLead | ₹4,80,000 | ₹2,40,000 |
This is an illustrative example, not an ArchLead customer result. Swap in your own average deal value to see your own break-even.
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Frequently asked questions
Can you find brands that already spend on ads?
We prioritise brands with visible signs of paid activity, such as active ad libraries or ecommerce stores, when that fits your ICP.
Will cold outreach hurt my agency’s email domain?
It can, if you send from your main domain without warm-up. On Growth, outreach runs through warmed inboxes so your client emails stay protected.
Can I white-label ArchLead for my clients?
Talk to us about it. We suggest starting with your own agency’s new business first, then extending it to client work.
Does ArchLead charge per contact or per credit?
No. Growth is ₹35,000 a month and Scale is ₹85,000 a month, flat.
Are you a local marketing agency in Delhi, Mumbai or another city?
No. ArchLead helps marketing agencies find and reach potential business clients; it does not sell local digital-marketing services. The pilot is a way to confirm prospect and location fit before you choose a plan.
How does the free pilot work?
Tell us your niche and ideal client on the pilot page. We send 25 verified decision-makers as a CSV within one business day. No credit card required.
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